Glam Media is number one in reach for women online
First there were “portals” (i.e. Web 1.0), then we witnessed the emergence of “social media” (e.g. Beebo, myspace, facebook) and now “vertical distributed media.”. Glam Media supports advertisers to promote their products and services on mass to a targeted audience within brand controlled and monitored environments. Glam Media has established a revolutionary distribution model as the UK’s leading digital media solution to connect to consumers in a personal and engaged environment by maximizing reach in the local market. With more than 10 million unique visitors per month, it is the premier buying destination for all entertainment and women’s style and fashion verticals. [comScore, Apr 08.]
Glam Media is proud to announce the completion of its acquisition of Monetise Limited, one of the fasted growing online media sales companies in the UK (GP Bullhound Media Momentum Awards, Mar 08). Monetise specializes in entertainment and lifestyle which has excelled in local representation of both UK and USA premium niche properties such as Flixster and ARTISTdirect. This new combined entity will further enhance the UK market with excellent offerings, superior service and maximize return on investment for their existing clients and all top tier advertisers.
Glam is the UK’s premium vertical content network. Glam Media’s distributed media network model, with a reach of 64M consumers worldwide, is effectively changing the very definition of what a digital media company is in the 21st Century. Glam Media leverages the increasing fragmentation of the Internet —bringing together owned-and-operated websites, including flagship Glam.com, with the Glam Publisher Network of more than 500 popular lifestyle websites and blogs and syndicated content from leading media companies. For brand advertisers, Glam Media’s distributed media network model effectively bridges hundreds of unique digital “voices” representing the best content in each category relevant to women and entertainment.